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WEB & MARKETING SERVICES
DID YOU KNOW?13.5% increase in online fundraising during 2013 in the US.84% of organizations's donation landing pages are not optimized for mobile.65% of organizations make donors click 3 or more times to give a donation.Is Your Organization doing enough To Maximize Your Online Giving Potential?
At CauseRoar our goal is to empower organizations and changemakers to achieve the highest level of fundraising performance online. Our team is dedicated to partnering with your organization as we listen to your mission and goals, and turn what we hear into a successful online strategy that gets you where you want to go.
Online fundraising continues to increase year to year with double-digit growth over the past four years. And this trend is continuing.
Organizations that are successful online at fundraising do much more than put a "Donate Now" button on their home pages and send e-mail appeals to supporters.
Creating a solid digital strategy to improve online giving is essential to the success of your fundraising. This is where we come in.
CauseRoar's Online Giving Strategies Fuel Giving
CauseRoar's strategies and tools are designed to help you engage and interact with your donors, supporters, members and volunteers, building relationships and trust. And that trust is what fuels the giving.
We Get Your Website "Giving" Ready
Creating a donation page is not as simple as "build it and they will come". Most organization websites see a donation form abandonment rate of around 55% - 70%. If you have a 60% abandonment rate, you simply have to improve that rate to 56% to see a 10% increase in online donations!
At CauseRoar, we help you develop a strategy and optimize your donation web page to increase the likelihood that a donor will complete their transaction. Some of the ways we can help you are:
We help ensure that your donation page matches your organizational branding. Third-party giving sites do not do as well as incorporating donation forms directly on your site.We set up your donation pages so that they are secure and adhere to Payment Card Regulations.We help your organization develop a short and direct call to action with visuals that tell your story and connect with supporters emotionally. Connecting with your supporters emotionally and showing your impact is crucial to fundraising success. Supporters connect to a cause because they understand your story on a gut level and understand who is being impacted.We create donation pages that limit choices for your donors, keeping them focused on the task of donation.We create mobile friendly donation pages that resize and reformat based on the device your donors are using to make a donations.We develop donation pages with funding options: contribution levels, donate in honor of, monthly giving.We create emails that match your organization branding, provide information needed for tax purposes, and give the donor information on other ways they can help.The most overlooked part of the donation process. At CauseRoar we view donation pages as the first step in supporter engagement. If someone has donated to your organization, you've already done the hard work; your supporter believes in your cause. Thank You Pages are the opportunity to let your supporters know how they can further help you spread awareness and extend your reach. Take a look at a CauseRoar Demo Donation Thank You Page" for ideas on how this works.We develop donation pages, email receipts and thank you pages that give your donors the ability to let their friends and family know that they have contributed to your organization, extended your reach to your donors social networks.We develop tracking software to analyze how well your donation pages are doing.We develop Crowdfunding Solutions for your organization on your website. Crowdfunding involves a large number of people funding a program, project, or cause. A Crowdfunding page on your own site keeps donors on your site, giving you a greater advantage in leveraging your brand.Donor Engagement Is The Same Online As It is Offline
Once you have your website "Giving" ready, don't forget about engagement etiquette. View the donor experience from their point-of-view. At an event, would you go up to a potential donor, and say please give us money? No, there are steps you take to build a relationship and trust. The same is true online. Online donors have the same reasons for giving as offline donors, and want the same consideration as those who choose to give offline.
At CauseRoar, we help you develop your strategy online for building relationships and trust.
Click to enlarge. (Courtesy Avectra)Online giving doesn’t end with your donation pages. When integrated with the tools for social engagement, crowdfunding, email marketing, advocacy campaigns, event management, and membership programs, your organization strengthens the relationship with existing donors, acquires and cultivates new donors; all of which results in a lasting commitment to your cause.
We have been very much impressed with Cause Roar’s ability to deliver a creative, attractive, and effective online presence that perfectly reflects our medical society’s vision. Cause Roar helped us develop a brand identity that we can be proud of.
Thanks to Cause Roar’s talent our society has taken off as a premier medical society.
Dr. Daniel Cameron, ILADS President
CauseRoar is absolutely a delight to work with. They are incredibly organized, easy to communicate with, responsive with website changes and deadlines, and they do the most beautiful design work. I don’t know what our organization would do without them!
Jeanne Androvich, President, Soroptimist International of Marin County
CauseRoar’s knowledge of social media platforms and online marketing is extensive. They helped us define our brand and provided us with marketing, website and social media ideas that are not only creative but also deliver results. They provide the best customer service - responsive, timely, do what they promise and beyond. I always trust their judgement for all of our online and branding needs.
Nicole Schapiro, President, The Influence Institute
CauseRoar immediately captured the essence of our school and came up with the most creative way of presenting our vision and our work in design, text and images. The end result is a website that we are thrilled with. Their intelligence and aesthetic sensitivity is completely matched with their remarkable care for client and product. Their thorough and professional efficiency is outstanding. We recommend CauseRoar without hesitation.
Khosrow Khalighi, Owner, Five Element Trainings
We have worked with CauseRoar over the course of several years. They took the time to listen to our message and objectives and translated them to our online presence. Their professionalism, insight, creativity and responsiveness have resulted in a dynamic and user friendly website with which we are very pleased.
Jackie Propp, Principal, Propp Christensen Caniglia LLP
I have received multiple complements on my Website developed by CauseRoar. People find it easy to navigate and find information that they want. Doctors usually, and I am included, are not tech savvy and in my case I cannot visualize easily. CauseRoar made it a pleasure to think about information dissemination and intent and made it possible for me to understand the issues. The result is a visually beautiful informative website.
Dr. Christine Green, Owner
This is just a short note to let you know how happy I am with the web site you designed for me. I knew it was the next step to making my business more successful, but I did not realize that the sleek and user friendly design you suggested and put together for me would bring my business marketing to a whole new level of professionalism. Again, thank you.
Rachelle Dorris, Principal, MarinWaterViews
